Why YouTube works
YouTube is incredibly popular. Add in other services like Google Video, and you have a genuine phenomenon. People are marching in droves to the web to watch video. Why is online video taking off now? Part of the answer must be because most people have broadband now. I doubt that is the main cause, though. YouTube has made three main innovations:
- Making it incredibly easy for users to contribute videos
- Making a central location to find video clips, with lots of good ways to find them (browsing, searching)
- Giving the Internet a way to link to videos, and giving television clips a way to exist on the Internet.